I build things,
then write about it.
Go-to-market strategy, product building, and everything I learn along the way. Currently building OneAway.
What I Do
Three things I spend most of my time on.
Build
I turn ideas into products. From market research to launch day — hands on the entire stack.
Write
I share what I learn — GTM playbooks, product strategy, and the lessons that only come from doing.
Operate
I run the systems that make it all work. Sales, distribution, partnerships — the unglamorous stuff that matters.
OneAway
Helping professionals take the next step in their career. Community, resources, and tools for growth — all in one place.
Community
Active
Resources
Free
Focus
Careers
Status
Live
Recent Writing
Thoughts on building products, GTM strategy, and the craft of getting things done.
Why I'm Building in Public
The case for sharing your process, mistakes, and wins as you build. Why transparency is a competitive advantage.
5 GTM Lessons I Learned the Hard Way
After years of launching products, these are the go-to-market lessons I wish someone had told me earlier.
Products
Digital products, courses, and templates — built from real experience.
Get the playbooks
GTM strategy, product lessons, and behind-the-scenes building — delivered when there's something worth sharing.
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